Histoire d'Or and Marc Orian are the No 1 and No 2 players in the French jewellery retail market selling affordable precious jewellery from 580 stores, mainly in shopping malls. They were acquired and merged simultaneously by Bridgepoint to create the undisputed French market leader.
The acquisition and merger of the No 1 and No 2 players in the affordable precious jewellery market in France has created the undisputed market leader and provide a platform for European consolidation of the segment. The company will initially focus on consolidating the French market with subsequent roll out in Italy, Belgium, Portugal and Spain by adding stores and making selective acquisitions. The combined businesses are also benefitting from sizeable synergies as best practice is introduced group wide in such areas as supply chain optimisation and improved inventory management.
To learn more about the company, visit www.histoiredor.com