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Bridgepoint in the News

02 October 2013

Polish biscuit manufacturer Dr Gerard acquired by Bridgepoint

Dr Gerard, a producer of branded and private label biscuits in Poland, has been acquired by Bridgepoint from Groupe Poult of France, for an undisclosed amount.

Established in 1993, Dr Gerard is now a leading biscuit producer in Poland selling its products to all retail formats. The company operates from three sites across Poland where it employs over 950 people and in recent years has developed a growing export business to the wider CEE region having transformed itself from a local company to a significant international player. Today, the business offers its customers a wide range of high quality products in all biscuit segments.

The Polish biscuits market remains fragmented with the top four players holding just over a third of the market. The Polish market is forecast to continue to grow at 6% pa as new product is introduced to the market and consumption converges towards Western European levels. Growth is also expected to be driven by product innovation, a key strength of Dr Gerard.

Dr Gerard CEO Jaroslaw Zawadzki said: "We very much look forward to working with a new financial partner who shares our international growth ambitions as well as our commitment to making Dr Gerard the leader in its home market and provide all retail channels with the best possible products and service. We have a wide range of opportunities to build our brands and expand our business and we are now focused on exploiting them to the full."

Khai Tan, partner responsible for Bridgepoint's activities in the CEE region, said: "Dr Gerard has transformed itself into a leading player and is already well positioned for further long term growth in its market following its successful multichannel strategy. With its differentiated and innovative value-for-money products, strong preferred partnership status with its trade customers and robust operational execution, it is set to consolidate its position in Poland and develop a significant international platform in the CEE."

Advisers to Bridgepoint involved in the transaction were: Lazard , Raiffeisen Investment and Navigator Capital (corporate finance) Ernst &Young (accounting & tax), Dentons (legal), Environ (ESG), Roland Berger (commercial) Marsh (insurance), Newton (operations) Arsene Taxand (tax).


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