short-right-arrow logoMobile media-pie 1 7 % share download email linkedin round-download

Privacy Preference Centre

Your Privacy

When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to. We use two types of cookies on our website: cookies which are necessary for this website to function and analytics cookies. Because we respect your right to privacy, you can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

Cookies used

  • CookieNotice
  • CookieAnalytics


Analytics Cookies

These are Google Analytics cookies which allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site and social media platforms All information these cookies collect is aggregated and therefore anonymous. This cookie is defaulted to ‘Active’, which means we will be able to track, on any anonymous basis, how many visitors we have to our site, and monitor its performance. If you wish to turn them off you can do so by unticking ‘Active’ and clicking ‘Save and Accept Cookies’. For more information on how these cookies work, including a link through to the Google Privacy Policy which sets out further information about data which Google may collect in the course of providing us with Analytics.

Cookies used

  • _ga

Targeting Cookies

We use necessary cookies to make our site work. We also use analytics cookies which collect information about how visitors use our website and help us to improve it; these are defaulted to ‘Active’, if you wish to turn them off you can do so through the Cookie Settings. Please be aware that by blocking some types of cookies it may impact your experience of the site and the services we are able to offer. For more information about any of these cookies and our use of them, or to change your settings at any time, please see Cookie Settings and our Cookies Policy.

Bridgepoint in the News

13 September 2022

MiQ Announces Partnership with Bridgepoint

NEW YORK, SEPTEMBER 13, 2022 — MiQ, one of the largest global programmatic media partners in the world, today announced a new key partnership with private equity group Bridgepoint. As part of the partnership, Bridgepoint will support MiQ’s existing management team to deliver the next phase of programmatic media solutions, with a focus on continued international expansion and client growth. This investment represents a realization for growth focused private equity firm ECI Partners, who have been partnered with MiQ since 2017, generating a 6.1x return.

Founded in London in 2010 by Gurman Hundal and Lee Puri, MiQ has transformed into a major global player in helping businesses to scale and deliver proven ROI through its media offering, analytical solutions and tech platform. The company turns data into high-performing advertising campaigns and provides real-time insights to drive tangible business change. Bridgepoint was selected due to its cultural and strategic alignment, and its ability to strengthen MiQ’s rapid growth trajectory through its experience in product development strategies and assisting businesses with their global expansion plans.

“Our success is built on revolutionizing the way companies can maximize data, but unique business challenges around data science, analytics and programmatic trading are getting more complex every day,” said Gurman Hundal, co-founder and Global Executive Chairman, MiQ. “Bridgepoint’s proven track record of innovative and scalable investments matches our ambition to move to the next chapter to deliver for our people and clients. We’d like to thank Tom Wrenn and the ECI team for the fantastic support in helping us develop over the past five years, helping us turn MiQ into a truly global business. We look forward to where MiQ is going over the next five years and beyond.”

“The connected and data-driven world continues to change and MiQ will evolve along with it,” said Lee Puri, co-founder, MiQ. “We’re beyond excited to work with Director Charles Welham and Partner and Chief Investment Officer Xavier Robert, as well as the entire Bridgepoint team, in this new milestone in our global growth journey.”

Charles Welham, director of Bridgepoint in London, said: “MiQ is a major global player partnering with some of the world’s leading brands and agencies to deliver high-performing advertising campaigns and drive true business change through data analytics and insights. It offers leading analytics solutions and platforms to companies everywhere and has achieved significant growth over the last few years. Gurman, Lee and the entire MiQ family have cultivated best-in-class processes around innovation, technology and data partnerships, and we look forward to providing the necessary expertise to help maximize the company’s market potential.”

Tom Wrenn, Partner at ECI comments, “It has been an amazing journey with Gurman and Lee, backing them in their ambition to grow MiQ into a global programmatic market leader. Since our investment the team have developed and executed an incredible North American expansion strategy, with over two thirds of group revenue now coming from the US. Delivering a 6.1x return is representative of the fantastic partnership, and Gurman and Lee’s enthusiasm and ambition has made this investment a career highlight. We wish them all the best for the next stage of the MiQ journey.”

Close

Contact us

If you are interested in working for Bridgepoint, please complete the form below.

Close

Investor reports registration

To access investor reports through the web based reporting facility, please fill in the form to register for an account.

The information submitted on this form will be used for the sole purpose of registering you as an account user and will not be shared with third parties.

Close

Request a copy of The Point

Mandatory fields are marked as (required*)