Hobbycraft

Sector Other
Location London
Date acquired 2010
Transaction size Not disclosed

The UK’s largest multi-channel crafts retailer

In August 2024, Hobbycraft was sold to Modella Capital.

To learn more about the company, click here.

Founded in 1995, Hobbycraft has 87 large format stores throughout the UK catering for over 250 pursuits including hobbies such as knitting, needlecraft, modelling, art and paper craft and an e-commerce platform.

Within no sizeable competition and a highly regarded brand, Hobbycraft is capable of material further roll-out in the UK to allow it to take share from smaller specialists and generalist competitors alike, thereby extending its category leadership. This has included building a new distribution centre, building out its multi-channel presence, particularly online and launching a loyalty club of over 2.6 million members.

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